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The streaming service will offer streaming video and offline content in India, the company said in a statement.
The launch of Netflix in India comes ahead of the launch of Prime Day on November 1 and Prime Day Day on December 6.
The move is expected to help users who are not currently watching Netflix in their homes with access to its streaming content.
Netflix says it will offer over 3,000 original films, television shows and shows on its Prime Now streaming service, as well as other content.
